According to Gartner, 76% of organizations plan to use generative AI (GenAI) to enhance their internal efficiency and achieve cost savings when it comes to customer experience (CX). This is understandable as organizations need to ensure that these new technologies will benefit rather than harm their operations. However, companies can gain an additional competitive advantage by deploying AI tools to simplify and improve their customers’ experiences as well. Join this complimentary Gartner CX webinar as a Gartner expert shares how GenAI is changing the nature of customer experience through use case examples and a Gartner framework. You will walk away from this session with answers to your vital questions, ideas to help identify opportunities to leverage these technologies for your own situation, a copy of the research slides and recommended actions to help you achieve your goals.
- Explore how GenAI will impact the key elements of CX
- Understand the importance of balancing internal productivity with customer productivity using GenAI
- Discover examples of how organizations are using this technology and what steps to take next
