Personalization

Client: Industrial Supplies Retailer The Challenge A leading supplier of residential and commercial construction supplies wanted to increase ecommerce revenue by personalizing product recommendations. Previously, they produced generic product recommendations in high-traffic areas on their website. They showcased top-selling products...

Client: Lighting Retailer The Challenge An online lighting and fan retailer was producing product recommendations on their website according to customer browsing behaviors, but they weren’t seeing a substantial return. They hoped to expand ecommerce revenue by modifying the strategy...

There’s a digital tidal wave sweeping through ecommerce right now. Can you feel it?  Total ecommerce sales for 2021 were estimated at $870.8 billion, an increase of 14.2 percent (±0.9%) from 2020 and a 50.5% increase over 2019. eCommerce represented...

Offering a personalized omnichannel shopping experience gives your customers the chance to move between devices and into your physical store seamlessly When reaching out to past and potential customers, providing a custom user experience is beneficial to both you and...

The retail experience is a critical element for business success Customers are drawn to experiences. Whether they’re shopping in-store, online, or buying online and picking up in-store (BOPIS), they want authentic, customized service that fulfills their needs. The key to...