Blog

In today’s dynamic retail sector, the ability to connect with millennial customers is not just an advantage—it’s a necessity. Representing the largest demographic cohort, millennials wield substantial purchasing power and influence, setting trends that define the present and future of...

Recently, I found myself wandering the aisles of a brick-and-mortar Macy's store, an experience that was both nostalgic and bittersweet. As a child, department stores like Macy's were the epicenters of shopping—a bustling world where the latest fashion, home goods,...

Featured speaker, Forrester's Emily Pfeiffer delivered a compelling presentation on a webinar for Retail AI Council in which she covered AI-Powered Commerce Search. Among the wealth of insights she shared, one valuable takeaway echoed a crucial sentiment across the larger...

  We may be getting comfortable in 2024, but the dynamic world of ecommerce continues to evolve, with Millennials and Gen Z leading the charge. We’re diving head first into the top 5 ecommerce retail trends capturing the hearts of...

  12. Millennial Report: Young Adults Living At Home are Launching a New Luxury Retail Market Living under a parent’s roof is hardly something to brag about for most young adults. We’ve all seen how the media portrays this arrangement:...