Customers want to feel like they’re winning. Discover how retailers are adopting gamification strategies, and consider incorporating gaming features onto your platform. Over the past 50 years, video game technology has evolved from primitive computer graphics to highly sophisticated, lifelike...
Learn More
Although statistics claim millennials are opposed to marriage, my calendar says otherwise. For the past few summers, I attended millennial weddings nearly every other weekend! As the weddings compounded, I found that I had more weddings to attend than outfits...
Learn More
One of the issues of paramount concern for retailers is the supply chain. Right now, retailers are working overtime to ensure the right products are available at the right time. Savvy consumers know that when items they want are out...
Learn More
NRF 2022: Retail’s Big Show is right around the corner. The Sophelle team is looking forward to connecting with retail experts and leaders at this epic industry event. One exhibit stands out as a definite must-see: The Innovation Lab. This unique...
Learn More
If you’re planning to attend NRF 2022: Retail’s Big Show in January, you won’t want to miss the Innovation Lab. The Innovation Lab provides innovative retail technology up-and-comers with a dedicated space for showcasing the latest applications in artificial intelligence,...
Learn More